Debuting at 2014 Mobile World Congress in Barcelona and unveiled at the 2014 Geneva Motor Show, the new Focus's sporty character and driving appeal is burnished by a striking horizontal grille, a cockpit-inspired interior and available paddle shifters. The new Focus, on sale from the second half of 2014, also marks the European debut of SYNC 2, Ford's advanced in-car connectivity system, as well as the new 1.5-litre EcoBoost petrol and TDCi diesel engines.
Ford first launched the Focus in 1998 and since then more than 12 million have been sold worldwide, including 6.9 million in Europe. The current Focus was confirmed last month as the world's best-selling vehicle nameplate based on Ford's analysis of the Polk registration data for the first nine months of 2013. Ford estimates Focus sales globally reached 1.1 million in 2013, including more than 300,000 in China, making it the best-selling passenger car in the fastest-growing new car market in the world.
The new Focus offers significantly improved fuel efficiency on many versions compared to the current model thanks to new powertrain options. The most improved diesel model will offer a 19 per cent reduction in fuel consumption, while the most improved petrol model will offer a 17 per cent improvement.
The new Focus will be the first vehicle in Europe to offer the fuel efficient new 1.5-litre EcoBoost (150 PS and 180 PS) petrol engine and also will be offered equipped with the new 1.5-litre TDCi (95 PS and 120 PS) diesel engine. The Focus will continue to be offered with the 1.0-litre EcoBoost petrol engine (100 PS and 125 PS) that last year was chosen by a third of Focus customers, and was named the 2012 and 2013 International Engine of the Year. There will also be a new version of the 99 g/km CO2 1.0-litre EcoBoost, the first non-hybrid petrol family car in Europe to offer sub-100 g/km CO2 emissions.
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